SIGNAL//SYNTH
Ai

MS NOW Wants to Turn Its Viewers Into a Fandom

aired Sep 09, 2026 · 29.0m
Signal
67.4/ 100
Solid
confidence 0.99
Orig48.7
Actn100.0
Dens75.0
Dpth61.0
Clty74.5
Summary

I recently chatted with McKinsey's Dan Swan about how businesses successfully transitioned to AI, the coming agentic wave, and even the sad loss of tennis line judges. Some people are buying software and calling it a transformation.

Why listen

It goes beyond the title with direct discussion of like, think, people, including: Some people are buying software and calling it a transformation.

Key takeaways
  1. 01I recently chatted with McKinsey's Dan Swan about how businesses successfully transitioned to AI, the coming agentic wave, and even the sad loss of tennis line judges
  2. 02And this month, they're launching their inaugural direct-to-consumer offering, the MSNOW membership
  3. 03I always feel like that's a very good leadership thing of you
Best for
listeners looking for a practical AI episode debrief