Eric Ries on Why Good Companies Go Bad

Eric Ries is the creator of The Lean Startup Method and the author of the New York Times bestseller, The Lean Startup, which transformed how a generation of founders and engineers think about building products. It introduced concepts like the MVP, the pivot, and the build-measure-learn that are now so widely adopted they feel obvious.

It goes beyond the title with direct discussion of like, it's, think, including: It introduced concepts like the MVP, the pivot, and the build-measure-learn that are now so widely adopted they feel obvious.

1. 01Eric Ries is the creator of The Lean Startup Method and the author of the New York Times bestseller, The Lean Startup, which transformed how a generation of founders and engineers
2. 02It introduced concepts like the MVP, the pivot, and the build-measure-learn that are now so widely adopted they feel obvious
3. 03His new book, Incorruptible, Why Good Companies Go Bad and How Great Companies Stay Great, is his attempt to answer the question of whether it is possible to build a company that r